Unified Content

Background
Enabley is a mobile-first learning platform that helps organizations train deskless and distributed teams through engaging, interactive learning experiences. Combining LMS and LXP capabilities, Enabley enables companies to create, deliver, and manage training anytime, anywhere, at scale
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The challenge
Time To Know’s digital learning platform offered a separate editor for each file type (PDF, PNG, PPT), each with its own capabilities and limitations. As a result, content creators had to plan file types in advance to achieve the desired outcome, making course creation fragmented and inefficient. Creating a single content item was time-consuming, and for developers, maintaining similar features across multiple editors led to duplicated effort and increased complexity.

The solution

The Unified Content is a single editor for all file types. This approach allows users to seamlessly combine different media formats within a single content item, enabling richer, more engaging learning experiences, with a variety of interactive elements. With tools for embedded videos, VR, gamification, quizzes, polls, and virtual classrooms, educators can now create rich, bite-sized content effortlessly.

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This became the platform’s main editor and a core part of Enabley’s success story. Today, the company continues to grow with an expanding base of satisfied global customers, including Coca-Cola, Unilever, Heineken, and many more.

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The solution was grounded in research: hundreds of user recordings were analyzed, and ongoing sessions with content editors helped uncover key pain points and unmet needs in the existing workflow.

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Beyond user impact, Unified Content also streamlined development. Features are now built once and shared across all content types, reducing complexity and saving significant development time.

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My role

As a Senior Product Designer, I led the end-to-end redesign of Enabley’s core editor, evolving a fragmented authoring experience into Unified Content: a single, scalable editor used across the platform.

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I partnered closely with Product and Engineering throughout discovery, design, and delivery, taking the feature from early concept to full adoption. My work was grounded in deep user research, including hundreds of Hotjar session analyses and interviews with design partners and content creators conducted both pre- and post-launch to validate usability, adoption, and real-world impact.

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I owned the design process holistically: defining the experience vision, prototyping and concept validation, detailed UI and interaction design, motion design and micro-animations, and hands-on QA through manual acceptance and post-launch reviews. Continuous insights from real user behavior informed ongoing iterations, ensuring the editor was intuitive, scalable, and developer-friendly.

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Prototypes were created in Sketch for each flow and used in at least 8 usability tests. Usually, 7 out of 8 users finish the flow successfully.

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Unified Content became Enabley’s primary editor and a foundational product capability, enabling faster content creation, richer learning experiences, and a more efficient development workflow.